The Achilles Heel of Warranty Service

A service call under warranty is arguably the most crucial element of customer service for Food Equipment Manufacturers. The brand is why a chef buys a piece of equipment, but the aftermarket warranty customer service is why the chef continues purchasing the same brand and calling the same Authorized Service Company.

The Food Equipment industry is complex because many different players are involved: Manufacturers, Reps, Dealers, Service Agents, Parts Distributors, and Foodservice Operators. Food Equipment Repair Companies are at the center of this web of connections.

The biggest problems in warranty service today include:

• Manufacturers dispatch warranty jobs via phone call, email, text, and legacy software — requiring ASAs to perform double and triple entry into their own systems.
• Restaurant operators often don't know who to call for warranty service, leading to phone tag between everyone involved.
• Equipment Dealers and Reps must hire teams just to manage warranty communication, taking time away from selling.
• Foodservice operators can't wait for slow warranty processes — a broken oven can cost $10,000 or more in lost revenue.

Now more than ever, Manufacturers must look to future opportunities and hyper-focus on providing the best warranty service. Roopairs is the complete conduit solution that connects all facets of the Food Equipment Industry on one cloud-based platform.

The Roopairs Architect unifies the Food Equipment Industry for Warranty Service so that all players — ASAs, Reps, Dealers, Manufacturers, and Foodservice Operators — can be updated in real-time with modern technology to manage warranty repairs and maintenance.

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